Are Your Messages Missing the Mark?clarity (5/25/2021) Are your messages missing the mark? Are your stories clear and accurate or are your meanings lost in translation? The storyteller’s challenge is to convert abstract and intangible ideas, experiences, emotions, and memories into sounds or characters on a page READ MORE→
Pitch Trolls in the NidekniL Marketplace (12/8/2020) Nideknil Marketplace was all hustle and bustle. Colorful signs above the merchant stalls proclaimed the advantages of endless products and services. Businesspeople crowded the aisles, picking up samples and literature and talking to the vendors. The pitch-trolls were out in READ MORE→
Don’t Hire Experts and Tell Them What to Do! (9/14/2020) Too many professionals buy the story that expertise is a commodity: Hire an expert, tell them what to do, and get the job done. Experts are experts because they know more than you do about their professional discipline. Experts are READ MORE→